Course Content
Social Media Marketing – Paid
Social media is changing the way we interact in this age. This paid social media marketing course will help you understand campaign concepts, social media advertising, best practices for your social media campaign and how to analyse your campaign, among other lessons.
Email Marketing
Yet to explore the power of email marketing? You are in the right place. This practical lecture will help you learn how to target the right audience, draw up a subscribers list and increase turnover by maximising the largely untapped email marketing space.
Content Marketing
At the end of this Content Marketing course, you will have learnt best practices for creating and sharing online materials, social listening practices as well as effective ways to develop a content marketing strategy.
Digital Marketing Masterclass – British Council
About Lesson

It is the marketing of products or services using digital channels to reach consumers.  The key objective is to promote brands through various forms of digital media. In layman’s terms, digital marketing is simply using normal marketing, promotion of the use of services, and your brand using electronic devices, social media and other technologies and techniques that are available on the internet.

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